The Art of Origination Blog
A Conversation with APM CEO Bill Lowman A Conversation with APM CEO Bill Lowman
Under Bill Lowman’s leadership as APM’s CEO, the company has grown to be licensed in 49 states and funded $24 billion...
Content Marketing for Loan Officers Content Marketing for Loan Officers
Social media has become a regular pastime for people of all ages, and every marketer knows that these platforms are...
Professional Development: 6 Pillars of a Successful Mindset Professional Development: 6 Pillars of a Successful Mindset
What are the best practices for building, fostering, and maintaining a winning mindset in a challenging environment?...
Keys to Creating Content Keys to Creating Content
Have you ever finished a personal development, motivational, inspirational book and thought, “That book could have been...
5 Ways to Improve the Online Presence of Your Mortgage Business 5 Ways to Improve the Online Presence of Your Mortgage Business
In the highly competitive mortgage industry, leads and prospects make a loan officer’s world go ’round. In today’s...
Personal Branding Is the New Trust Accelerator Personal Branding Is the New Trust Accelerator
In the world today, there is too much commoditization and not enough uniqueness. I say it shouldn’t be that way. It...
Growth Is in Our DNA: How APM Helps Branch Managers and Loan Officers Scale and Grow Their Businesses Growth Is in Our DNA: How APM Helps Branch Managers and Loan Officers Scale and Grow Their Businesses
Every company has a value proposition—what they’re really good at. At APM, our company is 100% focused on making our...
Building Your Personal Brand Building Your Personal Brand
Here’s the challenge with personal brands. Noise. There’s so much noise. And I want to describe to you something I call...
What Is a Personal Brand, and Why Do You Need One? What Is a Personal Brand, and Why Do You Need One?
If you were to ask five friends, “In one word, what do you think of when you think of me?” would you get five...
How APMCares Gave Back in 2021 How APMCares Gave Back in 2021
As 2021 comes to a close, we’re taking a look back at how APM’s nonprofit entity, APMCares, has made a difference in...