The Art of Origination Blog
A Conversation with APM CEO Bill Lowman A Conversation with APM CEO Bill Lowman
Under Bill Lowman’s leadership as APM’s CEO, the company has grown to be licensed in 49 states and funded $24 billion...
Content Marketing for Loan Officers Content Marketing for Loan Officers
Social media has become a regular pastime for people of all ages, and every marketer knows that these platforms are...
Professional Development: 6 Pillars of a Successful Mindset Professional Development: 6 Pillars of a Successful Mindset
What are the best practices for building, fostering, and maintaining a winning mindset in a challenging environment?...
5 Ways to Improve the Online Presence of Your Mortgage Business 5 Ways to Improve the Online Presence of Your Mortgage Business
In the highly competitive mortgage industry, leads and prospects make a loan officer’s world go ’round. In today’s...
Growth Is in Our DNA: How APM Helps Branch Managers and Loan Officers Scale and Grow Their Businesses Growth Is in Our DNA: How APM Helps Branch Managers and Loan Officers Scale and Grow Their Businesses
Every company has a value proposition—what they’re really good at. At APM, our company is 100% focused on making our...
How APMCares Gave Back in 2021 How APMCares Gave Back in 2021
As 2021 comes to a close, we’re taking a look back at how APM’s nonprofit entity, APMCares, has made a difference in...
Complete Guide to Loan Officer Business Planning Complete Guide to Loan Officer Business Planning
At APM, we set aside time every year for strategic planning on how we’re going to succeed in the coming year, and we...
Loan Officer Video Tips to Keep Your Audience Engaged Loan Officer Video Tips to Keep Your Audience Engaged
Video is still the hot marketing medium of the moment, but just like everything else related to marketing, things with...
Mortgage Marketing Tips You Haven’t Tried Mortgage Marketing Tips You Haven’t Tried
Mortgage marketing is always changing, and it’s important to keep things fresh for your audience and keep in mind...
Loan Officer Tools to Increase Client Retention Loan Officer Tools to Increase Client Retention
As a loan officer, it’s time to start looking for strategic ways to position your business in 2022. What piece of the...