The Art of Origination Blog
Building a Personal Brand: How to Market as a Loan Officer Building a Personal Brand: How to Market as a Loan Officer
If a client or real estate agent hasn’t worked with you before, how you present yourself online and to the world gives...
Customer Experience Strategy: Create Superfans for Your Mortgage Business Customer Experience Strategy: Create Superfans for Your Mortgage Business
Award-winning entrepreneur, author, and keynote speaker Brittany Hodak recently spoke to APM’s loan officers about her...
5 Marketing Ideas for Mortgage Loan Officers in 2023 5 Marketing Ideas for Mortgage Loan Officers in 2023
The past year’s rising interest rates and economic uncertainty have caused buyers to pause their homebuying plans. But...
5 Things a Loan Officer Can Be Grateful for This Year 5 Things a Loan Officer Can Be Grateful for This Year
The past three years have been quite the ride in the mortgage industry! As loan officers experienced record volume in...
Mortgage Loan Officer Strategies for a Changing Market Mortgage Loan Officer Strategies for a Changing Market
As expected, the time has come for a market shift. A changing market calls for a change in mortgage loan officer...
A Conversation with APM CEO Bill Lowman A Conversation with APM CEO Bill Lowman
Under Bill Lowman’s leadership as APM’s CEO, the company has grown to be licensed in 49 states and funded $24 billion...
Professional Development: 6 Pillars of a Successful Mindset Professional Development: 6 Pillars of a Successful Mindset
What are the best practices for building, fostering, and maintaining a winning mindset in a challenging environment?...
Growth Is in Our DNA: How APM Helps Branch Managers and Loan Officers Scale and Grow Their Businesses Growth Is in Our DNA: How APM Helps Branch Managers and Loan Officers Scale and Grow Their Businesses
Every company has a value proposition—what they’re really good at. At APM, our company is 100% focused on making our...
How APMCares Gave Back in 2021 How APMCares Gave Back in 2021
As 2021 comes to a close, we’re taking a look back at how APM’s nonprofit entity, APMCares, has made a difference in...
Complete Guide to Loan Officer Business Planning Complete Guide to Loan Officer Business Planning
At APM, we set aside time every year for strategic planning on how we’re going to succeed in the coming year, and we...