The Art of Origination Blog
30 Mortgage Marketing Ideas for Social Media 30 Mortgage Marketing Ideas for Social Media
Having a well-rounded social media marketing strategy is essential for mortgage brokers, loan officers, real estate...
A Guide to Mortgage Loan Officer Marketing A Guide to Mortgage Loan Officer Marketing
Marketing is a must for business success as a mortgage loan officer. But keeping up with the latest marketing trends...
5 Mortgage Loan Officer Strategies for Today's Market 5 Mortgage Loan Officer Strategies for Today's Market
Whether you’re working with a first-time buyer or a move-up buyer, it’s a must to provide financing options and...
Build the Ultimate Mortgage Marketing Plan Build the Ultimate Mortgage Marketing Plan
Having a clear mortgage marketing plan is essential for increasing exposure, maintaining an online presence, creating...
Customer Experience Strategy: Create Superfans for Your Mortgage Business Customer Experience Strategy: Create Superfans for Your Mortgage Business
Award-winning entrepreneur, author, and keynote speaker Brittany Hodak recently spoke to APM’s loan officers about her...
5 Marketing Ideas for Mortgage Loan Officers in 2023 5 Marketing Ideas for Mortgage Loan Officers in 2023
The past year’s rising interest rates and economic uncertainty have caused buyers to pause their homebuying plans. But...
5 Things a Loan Officer Can Be Grateful for This Year 5 Things a Loan Officer Can Be Grateful for This Year
The past three years have been quite the ride in the mortgage industry! As loan officers experienced record volume in...
Mortgage Loan Officer Strategies for a Changing Market Mortgage Loan Officer Strategies for a Changing Market
As expected, the time has come for a market shift. A changing market calls for a change in mortgage loan officer...
Content Marketing for Loan Officers Content Marketing for Loan Officers
Social media has become a regular pastime for people of all ages, and every marketer knows that these platforms are...
Loan Officer Video Tips to Keep Your Audience Engaged Loan Officer Video Tips to Keep Your Audience Engaged
Video is still the hot marketing medium of the moment, but just like everything else related to marketing, things with...